HONG KONG TASTING TRENDIES® BEER AWARDS
"Quality Beer Deserves a Star"
Established in 2016, Tasting Trendies® aim to highlight the enjoyment of quality alcoholic beverage. We love to share the joy of tasting different alcoholic beverages by organizing events. Our masterpiece in 2017 is Hong Kong Tasting Trendies® Sake Awards – the FIRST Sake competition in Hong Kong and up to now it is the oldest sake competition in Asia (apart from Japan), follow by another masterpiece which is Tasting Trendies® Beer Inspector Certification Course. An intense but compete beer course from the history and method of beer brewing to the ingredients and beer styles, which aims to bring more people into the craft beer world. Also we do wine & food pairing dinners, craft beer tasting seminars, sake tasting. We believe food pairing is an art. An art with no boundary which can merge different food & beverages cultures in the World.
Entry fee wavied! Instead we need 24 bottles/cans per entry. The rest of the bottles/cans will be displayed & selling in the shop called “MiMiChannel” located in Star Ferry Pier, Tsim Sha Tsui. It is right next to the World famous Hong Kong Harbour view! The idea is not just want more beer can join this competition, but also want more people includes importers, restaurant buyers, beer lovers, etc. taste your quality beer.
Beer deliver to Hong Kong are duty free.
INTERNATIONAL JUDGING STANDARD
Our Judge Affairs Director is Mr. Tomy Fong. He has substantial beer judging and competition organizing experience internationally. He is the first BJCP Certified Judge in Hong Kong and the Co-founder of Hong Kong Tasting Trendies® Sake Awards, which is the oldest Sake Awards in Asia apart from Japan. He is also an International Kikisake-shi, Whisky Ambassador, wine expert and food pairing advisor.
We will carry on with the success of Hong Kong Tasting Trendies® Sake Awards, using the system of our first-ever User Group & Expert Group Judges. It has proven that it is very popular and accepted by the end-users. They see it as a real purchasing guideline.
Expert group Judges
Brewers, Brewery Owners, Certified Beer Inspectors, Experience Taster
User group Judges
Beer Lovers, Association Chairmen, Professional, Media representatives, Restaurant owners.
The Results are more pertinent.
Winners will be announced in media publications, online platforms and real bottles/cans are consuming by local customers!
COMPETITION EVERY MONTH BY BEER STYLE
Starts from May 2021, we accept beer by style. This can be more focus and educational to the public.
May – IPA
June – Session IPA / New England IPA
July – Double IPA/Imperial IPA
August - Wheat Beer (Weizen/Witbier)
September – Pale Ale
October – Sour Beer (Gose/Wild)
November – Porter/Stout
Spice/Herb Flavoured Beer
Wood / Barrel Aged Beer
January – Lager/Pilsner
February – Saison / Golden Ale
March - Strong Ale / Brown Ale
April – Fruit Flavoured Beer / Cider
Last Sunday of each month
i.e. 30 May, 2021
25 July, 2021
29 August, 2021, etc.
Quality Beer Deserves a Star
TTBA uses a three stars award scheme.
3 Stars – Outstanding
2 Stars – Excellent
1 Star – Very Good
How do I register?
1. Download the entry form here!
2. Decide which beer style you want to enter.
3. Complete the entry form and send to us by email.
4. Send your entries to the address below before 20th of the month of the category you have chosen.
G/F, Shop KP-13, Star Ferry Pier, Tsim Sha Tsui, Hong Kong
5. Results will be sent to you by email in the next month, together with award logo and certificate for the winner.